Unrivaled, the new 3×3 women’s basketball league, aims to significantly impact women’s basketball by addressing several long-standing issues in the sport. Founded by WNBA stars Breanna Stewart and Napheesa Collier, Unrivaled is positioned to capitalize on the increasing visibility and popularity of women’s sports. Here’s a deeper analysis of how this league could reshape the landscape:
Economic Empowerment
Unrivaled’s average salary of $222,222 surpasses the WNBA’s maximum contract, providing players with an alternative to playing overseas for better compensation. This could help keep top talent in the U.S. during the off-season, fostering a more robust domestic league and elevating the overall profile of women’s basketball.Star Power and Marketability
Star Power and Marketability
With nearly all major women’s basketball stars participating, Unrivaled is tapping into a deep well of talent and fan engagement. While Caitlin Clark’s absence is notable, the presence of other high-profile players like Sabrina Ionescu and Brittney Griner ensures
